Monday, December 14, 2009
Freakish altars Greenpeace from a paper and metal
Sacrificial altar
Works of the Polish advertisement makers — the real creativity, here weight of details, as a matter of fact — small dust (a coin, a stopper, a napkin, the newspaper). Heaps of artly spread out dust finally form some kind of "altar" on which there should be "regeneration" of a waste in new products.Altar Greenpeace
Social stylisation
Social graffiti
Social prints of Indonesian advertising agency Petakumpet once again confirm this statement. Certainly, it is more stylistics of early American comics, but placed on a wall, let even virtual, plays a role of street drawings walls.Game in graffiti
McCann Erickson Paris: Green in the green
Green dust in the green container!
Not all is fine in the Danish kingdom — and in Europe, similar, quite often miss by a garbage tank. With a view of increase of "garbage literacy" Parisian office McCann Erickson has developed the scale advertising campaign including printing and ambient means for the mayoralty of Paris.Yellow dust in the yellow container!
Painted in colours of corresponding containers (green — for a food waste, yellow — for industrial) the dust urges Parisians to sort dust correctly. Thanks.Wednesday, December 9, 2009
The Effective Teeth Whitening
How the whitening effect will long remain?
Far not everyone has by nature snow-white smile. Colour of tooth enamel varies from yellow to blue shades. Thus, according to many experts, yellow colour of tooth enamel — an indicator of stronger teeth, unlike white.
Stomatologists argue till now: whether bleaching of a teeth is harmful? To reduce negative influence of the various means used at bleaching, it is necessary to carry out full survey of a mouth for an exception of probability of contra-indications on carrying out of stomatologic procedure. Without dependence from that, it is planned to use plates for bleaching of a teeth or the laser, it is necessary to exclude allergic reactions to peroxide of hydrogen and other used substances. Teeth whitening help it is recommended to receive at the qualified stomatologist.
Also there is a number of contra-indications: pregnancy and feeding by a breast, presence of caries, diseases of a mouth or a periodontosis, a microcrack of enamel or seals with which it is necessary to replace, and also a hypersensibility of a teeth or gums and weak enamel.
The teeth whitening — the health of your teeth!
It is necessary to notice, that the stomatologist will specify, that at a choice of a certain way of bleaching an artificial teeth, crowns will not change the colour. Therefore, if prosthetics is planned, it is desirable to be engaged at first in bleaching of a teeth that it was then easier to pick up necessary colour for a crown or a seal.
To children till 16 years apply special equipment (the laser or ultrasound) only in a direction of the doctor. And here paste for bleaching of a teeth or bleaching plates can be used as system of house bleaching of a teeth.
As a rule, in spite of the fact that all process of bleaching of a teeth (not including laser uses), lasts not one week, desirable result can be reached only in case of carrying out of several procedures. In a year colour of tooth enamel can again start to turn yellow, therefore, home teeth whitening — it is necessary to repeat.
Also, for a long time to keep effect of a snow-white smile, it is necessary to clean a teeth after each food intake, especially after meal and the drinks containing painting pigments (tea, coffee, red wine, a beet etc.). Modern bleaching systems for a teeth and carefully picked up good bleaching paste will allow to make a smile dazzling for long time.
Crest white strips contain safe in relation to enamel bleaching concert which bleaches a teeth in 10 times better any bleaching paste.
How use the whitening strips?
* Clean a teeth;
* Open packing;
* Place a strip to a forward teeth;
* Wait 30 minutes;
* It is recommended to use 28 strips within 14 days for a forward top teeth then to repeat procedure for the bottom teeth, too within 14 days (there are strips specially for top and for the bottom teeth which are not recommended to be carried simultaneously);
* During carrying of strips it is not recommended to accept food, to drink, smoke or sleep.
Your teeth will keep effect of bleaching within 6 months, at least. It is necessary to notice, that duration of effect will depend also on how often you use coffee, tea, red wine (dark drinks) and how often you smoke.
Tuesday, December 8, 2009
The pain is an infinite conveyor
Recurrence of a pain
Messages Douleurs Sans Frontieres speak about a pain tested by people in the countries where there are confrontations where hunger and poverty. About a pain not only physical, but also certainly moral. Especially DSF underlines recurrence of the nature of a pain, and also what to struggle with a pain it is necessary constantly.The television spot opens idea of printing campaign in more details. The pain is an infinite conveyor of constant psychological and physical sufferings. The protagonist of a spot — the boy who despite all horrors continues to keep and go, but the boy again and again appears in the same situations.Cyclic life
The campaign purpose — to make so that people have reflected on a pain of other people and have helped them by means of donations.Campaign for gathering of books for children
Food for our imagination
Gaƫtan Namouric, Executive Vice-President and Creative Director: "In Quebec there are children who in general do not have any new book. Reading is a food for our imagination. And when the child does not have possibility to read, the world grows dull... This improbable injustice should mobilise people and the organisations, working in culture, media and advertising. What will be our future if people do not understand our messages?"Defective fantastic heroes
Campaign slogan: "When we do not read, the imagination disappears".
The nature smartens up
Animal as people
Amusing animals
Animal — not things
Do not offend pets!
A series of prints calls the public concerns animals more responsibly, to impart feeling of care to younger friends to the person.Pets demand care!
Monday, December 7, 2009
The "transparent" humanitarian lorry
The place is always!
Fund Action Medeor is engaged in gathering of the humanitarian help. The organisation truck transport passes more than 100,000 km a year, collecting donations of private persons from Germany, as have decided to use in agency AUFBRUCH.The "transparent" lorry in advertising of the humanitarian help
As a house of cards
Welfare fund Shelter, dealing with problems of the homeless, has told in a spot «House Of Cards» about the homeless by means of a magnificent drawing and a track «Videotape» groups Radiohead.
The Card House
The spot «House Of Cards» has been directed on paying attention to a fragile and unstable situation with habitation in Britain now, that in the near future many and many people can be moved from the houses, on that those who has seen a spot, have offered money in fund Shelter which can help the homeless. The present and future.In a spot city quarter as though from a window of a train passing on an embankment is shown. The part of houses this quarter is made of playing cards which start to be scattered.Real crisis of habitation
«Approximately 75,000 houses will be withdrawn for non-payments this year. And about two millions families expect social habitation. Habitation crisis is real. Please, help us to help people and support».The spot has received silver in Cannes, NYF and on Clio, gold on ANDY and ADC.
P90X — The most effective system of fitness
The developer offers to use the program under three versions:
1. Lean Version. Cardio trainings prevail. It is recommended for beginners.
2. Classic Version. The balanced power trainings. For a preparation average level.
3. Doubles Version. It is increased number of trainings (morning and evening). For the advanced.
SYSTEM P90X INCLUDES:
3 managements which will give you the exhaustive information to start trainings.The 3-phase Plan of a Food of system PX90 is developed to help on purpose to you to get rid from superfluous fat.
Fitness the Guide of system P90X is supplied by the valuable information on fitness to help you to take a maximum of advantage from the program.
Video "As It to Reach" for the fast review of all system of training P90X Extreme Home Fitness.
12 extremely various and effective series of exercises!
Unwritten children's destiny
Basic work Sabritas — supply of such children by school education and meal, and also the general supervision in local shelters. All it becomes on payments and donations which, traditionally, does not happen much.
Shared money with needy children
That people shared money with children, has been made three animation rollers in which the basic leitmotif sounds so — the destiny of such children is not written up to the end, and people have a possibility to change the future history of their life to the best.Three spots develop this thought, each time coming little bit further and changing in destinies of children is little bit more.
The destiny is not written. Let's destiny change
Barack Obama has apologised for not made
The ecological project «Tck tck tck»
Let's remind, that the project «Tck tck tck» has been started by organisation Global Humanitarian Forum in this summer at the International festival of advertising Cannes Lions. The purpose of the project headed by Kofi Annan, the former secretary general of the United Nations, attraction of attention of the world community to the International conference on climate COP15 which will take place in Copenhagen in December of this year.Advertising agencies in the different countries join the initiative, free of charge developing advertising campaigns for Tck tck tck.
Change the future now!
The truth about tobacco
Song of the sick cowboy
Agencies Arnold Worldwide and Crispin Porter + Bogusky have shown a small sketch in streets of New York. As the cowboy on a horse (a parallel with an image of cigarettes Marlboro) has arrived to a halt and began to sing with a companion a song under a guitar. All anything, yes only was sung by the cowboy not in the most usual and habitual image — through a hole in a throat. After operation on a throat, caused by long-term smoking, it is unique possibility to publish articulate sounds.Possibly you will not die of tobacco...
And in a cheerful song it is sung that "you not always die of tobacco, sometimes you simply lose a lung. You not always die of tobacco, sometimes to you simply cut out language. And you cannot beautifully sing because of the big hole in your neck. Because you not always die of tobacco".Thursday, December 3, 2009
Luxury Bags Louis Vuitton
Brand Louis Vuitton
Often happens so what exactly incorrectly chosen female bags are capable to spoil all kind even if on women magnificent things are put on. Therefore not casually fashion-maker of a world scale, such as Louis Vuitton, always gave special attention to such elements, as female bags.After all Louis Vuitton handbags is main addition to a created image. To buy a bag presently — not a problem, and here to choose qualitative and exclusive — it is problematic.
Modern female bags happen every possible forms, dimensions, colour shades and structures, and also there are also copies of elite bags. To buy a bag it is necessary to spend a lot of time. So was earlier. And now, to buy Louis Vuitton bags is much easier, simply come into Internet shop of bags. Besides on a site you can get purses and footwear of this well-known brand.