Sofas are hazardous to health

Public organisation Sreate a Movement urges youth to move more and correctly to eat.

According to organisation Sreate a Movement — the principal view of movement at modern youth is an immovability.

Really, basic body of interaction with a reality at modern teenagers of a steel of an eye — staying time most part behind the computer and the TV, and also eating food dust, teenagers have every chance to die before the parents. Brilliant idea MacLaren McCann Calgary — to represent the died teenager not in a coffin, and on a sofa with the panel in a hand.

The active way of life is not about us

Sofas kill

Monsters hint at how much the unnecessary is pushed by children in the stomachs and as a lot of time lose, being played with various technics. Motto Сreate a Movement — "Eat smart, move more".

Sex with a pistol

Channel MTV has presented a series of prints of propagation of safe sex.

On what this sleeve alone laying on asphalt is similar?
Why the guy aims in the girl from a pistol?
What for in a condom have thrust a bullet?

Propagation of safe sex

Sex without condoms kills

All is simple — Portuguese Ogilvy realises idea of an advertising campaign of channel MTV, propagandising safe sex. According to founders, the man who does not use a condom, represents threat, comparable with the weapon. The idea is interesting, but is a little one-sided.
If the man — threat of transfer of infections, the woman for the man — similar threat. If to assume, that Portugueses meant undesirable pregnancy sleeves and the weapon here look obvious search.

Girls, protect yourself.
Demand your partner to wear a condom.
Advertising Agency: Ogilvy, Portugal
Creative Director/Copywriter: Edson Athayde
Art Director: Maria Amorim

Protect the values by means of a condom

Agency Marketel from Canada has made prints for a coalition against AIDS of Quebec how it is important to protect the values.

The creative idea shows, as a condom, in literal sense, have pulled on value of the usual person — the house, the car, a dog.

Slogan: Protect your valuables.

Slaves to tablets: men in advertising of the Brazilian viagra

Representing action of a preparation for men Powerful Orange, the Brazilian advertisement makers have slightly gone too far in the product image.

It is clear, that the communicative base of advertising of a preparation for men Powerful Orange is under construction on idea such "the assistant for men" which can incur physiological problems and allow guys to take pleasure simply in a life. However creators Arteria Comuncação have a little bent — and tablet Powerful Orange looks any more the assistant, and importunate the third superfluous.

Idea artistic realisation — romantic relations, warm tone and sincere feelings — at high level, but the tablet smiling in all mouth obviously breaks idyllic mood of prints.

«The second throat» will help at pains with a throat

The Swiss branch of agency Saatchi & Saatchi Simko has developed an advertising campaign for means Mebucaine helping at pains in a throat.

Sick throat

The idea of agency visually represents how felt by the person when the throat is ill him.

Throat sick